The Ultimate Guide to Media

February 18, 2019

Advertising & Marketing

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Increasing Your Instagram Following Without Buying Followers

Instagram is undoubtedly of the most popular social networking sites today, with above 200 million active monthly members who share around 60 million images and some 1.6 billion likes day to day. Still, thats no reason to buy followers, which dont really do you any real good. Authenticity is the name of the game, meaning real human followers who can interact with your page, and other humans. Besides, youll never know when the networks next crackdown will be.

In other words, yes, you can increase your Instagram following without being a fake, and you can start with these tips below:

1. Announce your dedicated hashtag.

Don’t just expect people to find your dedicated hashtag. You have to bring it to them. Put it everywhere – your Instagram profile, receipts, print ads, store signage, and so on. If you have the means, mention it on radio and TV as well. Combine your online and offline campaigns by making sure it’s found on your website, other social profiles, and email blasts.

2. Create unforgettable hashtags.

In terms of Instagram captions, dont get stuck with single-word, obvious hashtags. Be weird, outrageous funny – anything but boring.

3. Join in on very popular conversations.

With every post you make, use both basic hashtags like #paintinglessons for an arts and crafts shop, for example, and trending hashtags every chance you get. Those very specific hashtags work pretty much the same way as long-tail keywords in that you can say exactly as you wish and be able to reach the people youre mainly targeting for your campaign. At the same time, universally trending hashtags, such as #pasta, #digital marketing, etc. will expose you to a larger public. You should go for both.

4. Make a good bio.

Your bio is the focal point of your Instagram presence. Do you really want it to stay the same forever, linked to your website for eternity? Change it up at least once a week but make sure to retain the message, and link it to your hottest or most recent content.

5. Create highly descriptive captions.

They say a picture paints a thousand words, but maybe not when in social media. For more engagement, breathe life to your photos by including a story. When people see a great picture, they may connect but not necessarily comment or like – unless you talk them first.

6. Develop a visual signature.

We were all designed with an urge to fit in, but if you want to succeed Instagramming, you have to shine. Create a signature look so that people will instantly know its your picture in their newsfeed without even checking. That, not buying followers, will make you truly unforgettable on Instagram.

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