Want to Step Up and Speak Up About Your Ideas? You Need To Read This First
Innovation starts with an idea, and the thing with ideas is that they’re addressed, “to whom it may concern.” Those who have lots of brilliant ideas may act upon the idea that appears to them or simply disregard it.
For example, there’s a well-known anecdote about how a factory worker’s idea came to benefit his company, simply because the factory worker chose to share his idea.
It started around the 1960’s. During this time, the product sales of a food (and chemical) corporation were dipping after running successfully for decades. The marketing team was consulted but they were not able to come up with a suitable solution to the problem. Strategic efforts were considered across all departments but the issue persisted. The marketing team was now being hounded by the upper management to come up with a solution or their job was on the line. Now due to frustration, one of the members of the marketing department went out with a group of factory workers to drink, and he shared his problems with them. One of the factory workers suggested that his problem will be easily solved if the company considered making the holes of the bottle cap bigger so that the bottle gets depleted faster and customers had to buy it again. It was said that the marketing staff shared the idea, that the company adopted its concept and that the staff was rewarded.
Hence, by simply sharing an idea, the company and the employees were able to benefit in a big way.
Collaboration in Corporations
Corporations normally rely on department heads to represent their people but how does department heads listen to what each of their people says? In a non-factory setting where content is the product, how can collaboration happen? How can information be protected and how can it be used for the company’s benefit?
Tools and resources often make this process faster and easier. Most enterprise collaboration frameworks offer this feature – to put everything in one place and organize content for a corporation. The next question is how do they encourage innovation? How do you cultivate ideas? Very few or no other framework can offer such feature except Zillable.
Similar to most user-driven interfaces, the Zillable framework gives each user their identity. With it comes the opportunity to share, contribute and simply, be the voice that has to be heard in an enterprise. You don’t have to be a marketing staff to share your opinion, or a department head, or even the Vice-President of the company. You can simply be who you are, do what you do best and be honest in your thoughts. This enterprise collaboration framework encourages a healthy and protected environment that keeps conversations alive through channels, polls, and boards.
Zillable, unlike other frameworks, keeps all of this information in workspaces. The workspace is normally topic-driven, which allows participants or users to be focused in specific areas of the enterprise. This improves the information filtering system so that when you search for useful information about a certain topic, you can easily locate it and attribute it to the person who shared it. Other frameworks normally limit their information to projects, messages and to-do lists for projects with a minimal focus on innovation.
Innovation isn’t an overnight activity. It starts with opening information so that everyone is made aware of what the topic is all about. It includes admitting potential errors or opportunities so that strengths can be built and enhanced and improvements applied to address issues. Relating certain or similar topics and using maps to guide you is one helpful way to maximize the tools offered by Zillable.
We don’t have to wait for sales to dip before we open ourselves to potential ideas to improve marketing and boost performance. We don’t need anecdotes and rumors to spread before we take action. We don’t have to simply react to potential factors before implementing enhancements. We can make and continue conversations with each member of an enterprise or company and ensure that everyone is heard.